Marketing (With) Chatbots & The Future of Automated Communication
Conversational interfaces are on the rise! But what does that mean? Cui bono?
This talk gives insights into recent developments, real-life use cases, how to incorporate bots into your communication, tips & tricks on how to market (with) your bot and an outlook what the future of automated communication might look like.
Adrian Zettl-Singh is a Founding Partner and Head of Growth Marketing at TheVentury, a Vienna-based startup agency, accelerator and innovation consultancy with a technology focus on chatbots, machine learning and applied AI. Early this year TheVentury launched ELEVATE – Europe’s first bot accelerator and as the organizer of the community BotsHub Vienna, as well as the CITY.AI chapter for Vienna, TheVentury put the city on the map as an international chatbot hotspot. Adrian is also the Head of Content & Social Media at AustrianStartups and teaches Growth Marketing at several Universities.